Vol. 5 No. 2 (2022)

December, 2022

The JMSAB policy currently mandates the use of the Creative Commons 'Attribution license (CC BY).

Published: 2022-06-27

Research Articles

Dampak lingkungan fisik dan kualitas pelayanan terhadap emosi pelanggan serta kepuasan konsumen sebagai variabel intervening

Ambo Sakka Hadmar, Program Pasca Sarjana Ilmu Ekonomi Unversitas Gunadarma, Depok, Indonesia, Indonesia

185 - 194
- PDF Indonesia
DOI : 10.36407/jmsab.v5i2.684 Abstract View : 4838 PDF Indonesia downloads: 4229
Dampak kreativitas, inovasi dan strategi harga terhadap kinerja usaha mikro serta kecil

Jatenangan Manalu, STIE Pengembangan Bisnis dan Manajemen, Jakarta, Indonesia, Indonesia

195 - 204
- PDF Indonesia
DOI : 10.36407/jmsab.v5i2.685 Abstract View : 5674 PDF Indonesia downloads: 5366
Green marketing and purchase intention of green product: The role of environmental awareness

Krisdayanti Krisdayanti, Economics and Business Faculty, Universitas Kristen Satya Wacana, Salatiga, Indonesia, Indonesia

Arief Widodo, Economics and Business Faculty, Universitas Kristen Satya Wacana, Salatiga, Indonesia, Indonesia

205 - 216
- PDF English
DOI : 10.36407/jmsab.v5i2.588 Abstract View : 7887 PDF English downloads: 6898
Macroeconomics and the LQ45 Index: Is the COVID-19 pandemic making a difference?

Lim Winny, Business and Management Faculty, Universitas Internasional Batam, Batam, Indonesia, Indonesia

Yulfiswandi Yulfiswandi, Business and Management Faculty, Universitas Internasional Batam, Batam, Indonesia, Indonesia

217 - 230
- PDF English
DOI : 10.36407/jmsab.v5i2.612 Abstract View : 5044 PDF English downloads: 5243
Analysis of digital-based marketing strategy in supporting business activities of young entrepreneurs

Riswandi Paradi, Economics and Business Faculty, Universitas Muhammadiyah Palopo, Palopo, Indonesia, Indonesia

Rahmad Solling Hamid, Economics and Business Faculty, Universitas Muhammadiyah Palopo, Palopo, Indonesia, Indonesia

Goso Goso, Economics and Business Faculty, Universitas Muhammadiyah Palopo, Palopo, Indonesia, Indonesia

Imran Ukkas, Economics and Business Faculty, Universitas Muhammadiyah Palopo, Palopo, Indonesia, Indonesia

231 - 246
- PDF English
DOI : 10.36407/jmsab.v5i2.575 Abstract View : 6996 PDF English downloads: 4952
Pricing strategy and buyer's considerations for house: Central government area vs tourism centre area

Renna Magdalena, Economics and Business Faculty, Universitas Pelita Harapan, Surabaya, Indonesia, Indonesia

Oliandes Sondakh, Economics and Business Faculty, Universitas Pelita Harapan, Surabaya, Indonesia, Indonesia

247 - 266
- PDF English
DOI : 10.36407/jmsab.v5i2.626 Abstract View : 4503 PDF English downloads: 3648
The effect of gender diversity on firm performance in Indonesia

Keyi Sylvia Tania, Economics and Business Faculty, Universitas Internasional Batam, Batam, Indonesia, Indonesia

Hesniati Hesniati, Economics and Business Faculty, Universitas Internasional Batam, Batam, Indonesia, Indonesia

267 - 284
- PDF English
DOI : 10.36407/jmsab.v5i2.667 Abstract View : 6496 PDF English downloads: 4798
Peran grit dan self efficacy terhadap work engagement pada tenaga kesehatan rumah sakit

Ratna Tri Hari Safariningsih, Manajemen Sumber Daya Manusia, Fakultas Pascasarjana, Universitas Negeri Jakarta, Indonesia

Mohamad Rizan, Manajemen Sumber Daya Manusia, Fakultas Pascasarjana, Universitas Negeri Jakarta, Indonesia

Agung Wahyu Handaru, Manajemen Sumber Daya Manusia, Fakultas Pascasarjana, Universitas Negeri Jakarta, Indonesia

285 - 304
- PDF Indonesia
DOI : 10.36407/jmsab.v5i2.671 Abstract View : 5606 PDF Indonesia downloads: 5095
Encouraging employees' voice behavior through Islamic work ethics and civility climate: The role of organizational identification

Hendryadi Hendryadi, Sekolah Tinggi Ilmu Ekonomi Indonesia Jakarta, Jakarta, Indonesia, Indonesia

353-366
- PDF English
DOI : 10.36407/jmsab.v5i2.710 Abstract View : 4204 PDF English downloads: 3329

Case Study

Strategi peningkatan kinerja SDM sebagai upaya pemulihan pariwisata pada Balkondes kawasan Borobudur

Dian Marlina Verawati, Fakultas Ekonomi, Universitas Tidar, Magelang, Indonesia, Indonesia

Andhatu Achsa, Fakultas Ekonomi, Universitas Tidar, Magelang, Indonesia, Indonesia

Ivo Novitaningtyas, Fakultas Ekonomi, Universitas Tidar, Magelang, Indonesia, Indonesia

http://orcid.org/0000-0002-9346-6736

305 – 318
- PDF Indonesia
DOI : 10.36407/jmsab.v5i2.326 Abstract View : 4595 PDF Indonesia downloads: 4980
Implementing sanitation marketing as a form of social marketing: A case scheduled desludging service, Malang City

Ari Kuswandari Yushinta, Universitas Gajayana Malang, Indonesia

Martaleni Martaleni, Universitas Gajayana Malang, Indonesia

Rini Astuti, Universitas Gajayana Malang, Indonesia

319 - 338
- PDF English
DOI : 10.36407/jmsab.v5i2.647 Abstract View : 4407 PDF English downloads: 3393
Analisis dampak kanvas bisnis model pada proyek kewirausahaan sosial untuk aplikasi keselamatan diri

Benedicta Evienia Prabawanti, Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Katolik Indonesia Atma Jaya, Jakarta, Indonesia, Indonesia

339 - 352
- PDF Indonesia
DOI : 10.36407/jmsab.v5i2.681 Abstract View : 4496 PDF Indonesia downloads: 3297

Vol. 5 No. 2 (2022)

Research Articles

Dampak lingkungan fisik dan kualitas pelayanan terhadap emosi pelanggan serta kepuasan konsumen sebagai variabel intervening

Dampak kreativitas, inovasi dan strategi harga terhadap kinerja usaha mikro serta kecil

Green marketing and purchase intention of green product: The role of environmental awareness

Macroeconomics and the LQ45 Index: Is the COVID-19 pandemic making a difference?

Analysis of digital-based marketing strategy in supporting business activities of young entrepreneurs

Pricing strategy and buyer's considerations for house: Central government area vs tourism centre area

The effect of gender diversity on firm performance in Indonesia

Peran grit dan self efficacy terhadap work engagement pada tenaga kesehatan rumah sakit

Encouraging employees' voice behavior through Islamic work ethics and civility climate: The role of organizational identification

Case Study

Strategi peningkatan kinerja SDM sebagai upaya pemulihan pariwisata pada Balkondes kawasan Borobudur

Implementing sanitation marketing as a form of social marketing: A case scheduled desludging service, Malang City

Analisis dampak kanvas bisnis model pada proyek kewirausahaan sosial untuk aplikasi keselamatan diri

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