Analisis Sikap, Norma Subyektif, Faktor Internal Dan Eskternal Dalam Membentuk Entrepreneurial Intentions

  • Dian Triyani Universitas Semarang
  • Ardiani Ika Sulistyawati Universitas Semarang
  • Edy Mulyantomo Universitas Semarang

Keywords: Keywords: attitudes, subjective norms, internal, external, entrepreneurial intentions

Abstract

This study aims to analyze the influence of attitudes, subjective norms, internal and external factors on entrepreneurial intentions. The research object of the Faculty of Economics, University of Semarang with the analysis unit of students of the Faculty of Economics, University of Semarang who is still an active status. The type of data needed in this study is primary data that comes from the answers of the respondents to the questionnaires that were distributed. The results showed that attitudes, subjective norms, internal factors and external factors had a positive and significant effect on intrapreneurial Intentions. The results of this study are only able to explain intrapreneurial Intentions only 35.8% and the remaining 64.2% are explained by other variables.

 

 

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Published
2021-12-26
How to Cite
Triyani, D., Sulistyawati, A., & Mulyantomo, E. (2021). Analisis Sikap, Norma Subyektif, Faktor Internal Dan Eskternal Dalam Membentuk Entrepreneurial Intentions. Jurnal Manajemen Strategi Dan Aplikasi Bisnis, 4(2), 471-483. https://doi.org/10.36407/jmsab.v4i2.480
Section
Research Articles