Rindiani A, Roosdhani MR. Optimizing Tiktok: The Role Of Social Media Marketing Activities In Enhancing Customer Engagement Mediated By Celebrity Endorsers And Brand Love. JMSAB [Internet]. 2026 Aug. 12 [cited 2026 Aug. 21];9(2):151-66. Available from: https://ejournal.imperiuminstitute.org/index.php/JMSAB/article/view/1857