SUHARDI, Yusuf; AKHMADI, Ali; DARMAWAN, Arya. Fear of missing out, price sensitivity, and customer online impulse buying: The role of scarcity cues. Jurnal Manajemen Strategi dan Aplikasi Bisnis, [S. l.], v. 6, n. 1, p. 171–184, 2023. DOI: 10.36407/jmsab.v6i1.662. Disponível em: https://ejournal.imperiuminstitute.org/index.php/JMSAB/article/view/662. Acesso em: 19 jun. 2026.