What Drives Investment Intention in Indonesia Stock Market during Pandemic?

  • Nabila Na'ma Aisa Economics and Business Faculty, Universitas Ahmad Dahlan, Yogyakarta, Indonesia
  • Desiana Fitriani Economics and Business Faculty, Universitas Ahmad Dahlan, Yogyakarta, Indonesia
  • Azizah Humairo Economics and Business Faculty, Universitas Ahmad Dahlan, Yogyakarta, Indonesia

Keywords: investment, intention, subjective norms, risk perception, theory of planned behaviour

Abstract

The pandemic has brought a massive change to the global economy. Stocks have been very volatile since last year. Despite the uncertainty in the capital market, retail investors have increased significantly. It depicts the great intention to invest in the capital market by individuals. In addition, the demography shows young people play a role in boosting new investors in Indonesia. The present study investigates the effect of subjective norms and risk perception on investment intention in the capital market. We collect the data from university students in Yogyakarta through an online questionnaire. After testing the validity and reliability of the data, a multiple regression analysis is conducted to test the data. Subjective norms and risk perception affect the intention to invest positively.

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Published
2022-08-30
How to Cite
Aisa, N., Fitriani, D., & Humairo, A. (2022). What Drives Investment Intention in Indonesia Stock Market during Pandemic?. AKURASI: Jurnal Riset Akuntansi Dan Keuangan, 4(2), 113 - 124. https://doi.org/10.36407/akurasi.v4i2.673
Section
Research Articles